Cobra Seats: Driving a 220% Uplift in Online Sales with an Optimised Website and Digital Strategy

Discover our high-octane project with Cobra Seats, the premier manufacturer of high-performance automotive seating. Our efforts in website optimisation and targeted digital strategy led to a dramatic rise in online sales.

The Brief

Cobra Seats approached us with the goal to turbocharge their digital presence and significantly boost their online sales.

Their ambition was to enhance their website’s user experience, increase its accessibility, and amplify visibility among car enthusiasts and motorsport professionals.

They targeted a 120% increase in online sales through a comprehensive digital marketing strategy and website optimisation.

The Strategy

Cobra Seats Website Design

With the need for speed and performance at the core of the Cobra Seats brand, we embarked on an ambitious website optimisation project.

We created a streamlined user journey, introduced high-resolution product images, and provided detailed product information.

A smooth and secure checkout process was implemented to reassure customers and encourage sales.

To complement the website revamp, we accelerated Cobra Seats’ online visibility with a robust SEO and digital marketing strategy.

This strategy involved creating engaging, SEO-optimised content and leveraging industry-relevant keywords to attract organic traffic.

We also conducted targeted email campaigns and social media marketing to connect with motorsport fans and potential customers./p>

The Results

Our strategy took Cobra Seats to the fast lane of success with impressive results:


Increase in online sales


Increase in website traffic


Increase in email campaign engagement

The Cobra Seats project demonstrates the power of a well-executed website optimiszation plan paired with a comprehensive digital marketing strategy.

It shows how a user-friendly, information-rich online platform, coupled with effective SEO, can supercharge online visibility, user engagement, and ultimately, sales.

Get Your Free Marketing Review Today

Request a review today and our award-winning team will send you a FREE 15-minute video audit of your website and marketing.

Request Your Review